Foreign Ministry seeks partners for creating Belarus’ image

        The Foreign Ministry is seeking partners to develop interesting content about Belarus, spokesperson for the Foreign Ministry Andrei Savinykh told a press conference held on 12 November to discuss the organization of the 4th international forum “Image of the Republic of Belarus: Advantages and Ways to Succeed”. “The image of the country has applied significance. The success in selling our goods and services abroad is directly related to how we are being seen and taken. The image of the country is a component element of our export potential both in goods and services. This issue is of great significance to us,” Andrei Savinykh said.
       In his words, not only government agencies and organizations but also ordinary citizens are responsible for the image of the country, including their behavior abroad.
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       “It is a difficult situation when all the processes in the society should be harmonized to encourage all the citizens to work for the strengthening of the image of the country. We advocate a practical approach. That is why it is the Foreign Ministry that transformed all its efforts into the development of the relevant information portal “Belarus. Facts”.
        The Foreign Ministry views the portal as an open platform on which it is ready to invite any private or state-run company, capable of creating interesting positive and attractive content about Belarus at least two languages: Russian and English. In the future it is possible that the most interesting information will be translated into other languages as well. We are open to cooperation with any stakeholder”.